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Welcome to My TOIbox!

This is quick-start guide to start growing love affairs with your audience on My TOIbox!
Scroll through this page or tap on the steps above to skip ahead.

1. Set-up Your Profile

Strategies to extend content and build Love Affairs

Tap on the pencils to add your content!

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2. Make it an App

Bookmark on phone for ease to create real time content

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3. Create an Experience

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Repackage past and existing content to create new meaning

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Surprise and delight with unexpected extensions

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Offer personalization for your audience

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4. Share Your Experiential Content

Marketing Channels

Share what you create in all of your marketing channels

Social
Add My TOIbox as your link in bio or leverage a traffic campaign to reach new audiences with experiential content!
Email
Gift an experience through your email newsletter - sharing is caring!
Physical
You can add a QR code to your physical assets to engage with your audience in real time!
Website
Reformat important but boring content on your website with an experience!
Blog
Take an old blog post from years ago and turn it into an experience!

5. Set a Schedule

Create cadence with core business experiences

Example:
Daily Engagement

Instagram Stories/TikTok Reels: Quick, behind-the-scenes snippets, polls, or questions. Use games like Decode Emoji or My Spinner for short bursts of interaction.

Example:
Start your Week

Faceoff: Introduce a weekly challenge (e.g., best fashion items, workouts, recipes). Encourage fans to vote in brackets, and the finals can be revealed later in the week.

MyTrivia: Begin the week with a trivia challenge based on the influencer’s niche, getting followers to think and engage early.

Example:
Midweek Interactions

My Photo Trivia or My Sound Trivia: Post a photo or sound that followers have to guess. Share teasers in Instagram Stories or TikTok videos.

This or That (Interactive Polls): Continue bracket voting from Monday or introduce new polls tied to a specific topic. Use games like Faceoff or Called It to fuel engagement.

Example:
Friday Fun

Optimize your website for search engines to increase organic traffic and improve online visibility.

Example:
Weekend Special

Invest in digital ads on Google, social media, and other platforms to drive traffic and conversions.

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